Friday, October 24, 2008

Whats The Big Deal With Energy Drinks?

A co-worker of mine starts everyday with a "Red Bull" energy drink to get his day going. I asked him if he really thought it was giving him any more energy or got him in a better mood to deal with his work and after thinking about it he said "It doesn't give me any more energy but makes me think I am being proactive about getting things done".

A closer examination of the ingredients inside a Red Bull would stun even a casual observer. Red Bull has 80mg of caffeine in every can which is only slightly more than the average cup of coffee. So where is this supposed "energy" coming from? The can features a whopping 27 grams of sugar packed into only 250 ml in the form of sucrose and glucose. The tandem of those two are certain to leave you with a debilitating "crash", after they wear off.

Another eye-popping metric is the 250% of Vitamin B6 and 80% of Vitamin B12. High does of B6 have been linked to nerve damage and numbness in the hands and feet. Now that all those "benefits" have been debunked, what about Taurine? Taurine helps the body absorb fat soluble vitamins, regulate the heart beat and prevent brain-cell over activity. Huh, nothing about energy? Well it seems Red Bull is more of a "sexy" choice for providing energy than actually providing it in the first place.

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